Customer Service Measures for National Forest Recreation

Short Description

An independant consultant firm was used to identify the essential aspects of a national forest recreation experience based on data from a filed test at national forest settings in California. The recommendation was for the Forest Service to assess 22 separate recreation experience attributes that can be grouped into three broad domains as performance measures in customer service for outdoor recreation. These attributes were put into a survey, distributed, and evaluated, and discussed for improvements to the current customer service policies. In general, the results stated in this report suggest that the performance measurew would be useful to managers. As well, the simplified model provides answers to questions about visitor desired conditions and to which extent they are experienced.

Related Partners

The Fish and Wildlife Service works with others to manage and monitor the conservation of wildlife habitats throughout the United States. This includes the direct management of the National Wildlife Refuge System for the wellfare of all American people, and using social science in the decision making process and utilization of management plans.
The Forest Service was established in 1905 and is an agency of the U.S. Department of Agriculture. The Forest Service manages public lands in national forests and grasslands, which encompass 193 million acres.

Suggested Citation

Absher, J. (1998). Customer Service Measures for National Forest Recreation. Journal Of Park And Recreation Administration, 16(3). Retrieved from